Targeting Insight
 "Tech4T
have worked with us carrying out specialised targeting
analysis on behalf of our multi-national customers.
We have always found that they have provided strong
and, importantly, actionable insights into the data
and then given us an efficient ongoing service for
our customers’ marketing campaigns. We are
very pleased to continue to work with Tech4T."
Tom Richardson, Managing Director,
Celsius International
European
Database Development
"In early
2008 we identified a need to unify records from
13 countries, establishing a common format at the
same time. We needed a data partner capable of working
across Europe to undertake this complex project.
During evaluation the Tech4T team demonstrated a
real concern for quality and a keen eye for detail,
and was subsequently appointed.
The project
ran smoothly and to schedule. Tech4T's dedication
and concern for detail were highly professional
and everyone involved in the project at EMC felt
complete confidence. The database is now operational,
on time and on budget, and Tech4T played a large
part in its success, with concise reports, good
quality work and good presentation throughout."
Bill
Kandohla, Business Development Manager,
EMC
Franchise Mapping
"After reviewing
various territory management options, the only one
we found that met our needs was Tech4T's web-based
mapping solution. We found the cost to be
extremely reasonable, and the functionality to be
intuitive and simple. This solution has enabled
us to plan our territories more efficiently and
spend our time worrying about allocating them, rather
than building / designing them."
Adriano
Schenini, Director,
ShiftShack
Data Cleansing,
Targeting, Analysis & Sales Territory Balancing
"Tech4T have always been inspirational in delivering
bespoke and innovative solutions that satisfy
our data, targeting and analysis requirements. They
bring significant added value and cost benefits.
On a personal note, thanks for all you support,
guidance and inspiration over the past 18 years
(my goodness has it been that long!).
We definitely do things differently as a result."
Nigel Thompson, Customer Knowledge Manager,
RS Components
Franchise Territory Planning, Optimisation & Mapping
 "Franchise
Development Services has provided Tech4t with
some challenging projects. They are fast, imaginative
and produce very valuable mapping services for
the Franchise market. We look forward
to working with them in the future and believe
that they will continue to impress us."
Territory Design
 "Tech4T
analysed our existing franchisee territories to
discover the optimum criteria for territory balancing.
They then created and mapped territories, all with
similar potential, for the whole UK whilst preserving
our pre-allocated boundaries - all at a very reasonable
cost and meeting our tight timescales.
They then provided a map and postcode allocation
file for our 400+ territories ready for inclusion
in our franchise contract. We are extremely happy
with their work and would highly recommend them
to anyone else considering territory mapping"
Angela Ward,
Women-on-top
Worldwide Data Improvement
 Extec
have around 130,000 multi-country business to business
records held in ACT databases which were in need
of improvement. As we didn't have the resources
to maintain this data to the levels required, we
needed to find a company with the necessary skills
and software to enhance, deduplicate and verify
the data accuracy two to four times per year.
Crucially, we needed to ensure the company we chose
would take the care to get the data quality correct
- unlike our previous supplier.
After
considerable research we came across Tech4T and
it quickly became apparent that their approach was
exactly what we required - rather different to a
conventional bureau. Tech4T focused on quality,
helping us to reduce costs and increase the effectiveness
of our campaigns. They applied a mix of
caution
and commonsense, and where they felt results were
ambiguous, often kept to the original information
rather than risk us losing a potential customer.
The results were better than we could have hoped
for - demonstrated by a substantial reduction in
mailing returns and increased enquiries.
I would have no hesitation in recommending Tech4T
to any company who wanted to get more sales from
their data.
Roger Murrow,
Marketing Manager,
Extec Screens & Crushers Limited
Sales Territory Optimisation
" We have used Technologies4Targeting twice
now to support us with realigning our sales force
territory boundaries. Each time they have listened
to our requirements and worked with us quickly and
efficiently to help us create an optimum structure
that meets both the needs of our business and those
of our customers"
Shilpa Patel, Sales Development Manager,
Bausch & Lomb
Targeted E-marketing & Data Consolidation
"Tech4T has been an integral partner in allowing
White Digital Media to transform its business model.
The professional pedigree of Tech4T has remained
consistently high and we value this partnership."
Glen White, Managing Director,
White Digital Media Group
 European
Data Cleansing, File Merging, Deduplication,
Standardisation & Migration
“Tech4T
have become a trusted partner, we have found
their support in cleaning and preparing our data
for a new CRM system invaluable"
New Franchise Business
 “We
have total praise for the professionalism, yet friendliness
by Jon and the mapping team at the Tech4T Company.
A brand new franchise company called Weight Loss
Detox had been launched and it was crucial that
we had confidence in a business that could match
our high standards, as we needed a map of the UK
to be divided into 1500 territories. This was done
accurately and speedily with constant communication
between us all.
We have no hesitation in totally recommending this
company to any individual or company”.
Dec08
Sally Todd & Christopher Joe Wade, Directors
of
Weight Loss Detox
Data Migration
 We
faced the challenge of how best to migrate customer
data from our existing operational system and several
supporting databases into a new CRM system. We knew
that the data was in a poor way with undisciplined
data entry over a number of years and inconsistent
use of address fields.
One of the biggest problems was how to consolidate
multiple line addresses into a reduced number of
fields – made more complex by the fact that we have
worldwide addresses and duplication within and across
all datasets.
We also had time constraints as the work had
to be completed over a weekend and we could not
afford to have our system offline for more than
2/3 days
Whilst searching for a suitable company to undertake
this project we discovered Tech4T. Having discussed
the project with their data technicians, we felt
confident that all necessary work could be undertaken
within our budget and timescale. We provided them
with a test dataset to assess the work involved
and then agreed a detailed work plan and schedule.
Tech4T were very proactive in the way they worked,
keeping us informed at all stages and highlighting
areas of concern which came to light as the job
progressed. In this way, small problems were resolved
before they became a major issue further down the
line.
The output not only met but exceeded our expectations
and enabled us to move to our new system without
issue.
I would not hesitate in recommending Tech4T
for any address cleansing, deduplication and data
merge work – however complex – and we will definitely
be using their services in the future.
Greville Baghurst, Business Analyst,
Miller Insurance Services Limited
> More about
Tech4T
> Go to
our solutions page >
Go to the
Tech4T home page
Some companies we work
with - past and present ...
Mail Order/Direct
Sales - RS Components,
RTD Biasco, Goldshield Healthcare, GS France...
Financial - Adrian Flux Insurance,
Westpoint, RBOS Cards, MBNA, Miller Financial, Halifax,
AMEX... Consumer -
Bausch & Lomb Ltd, EC
Credit, Rockmasters, Global Players (Australia),
BSkyB, Channel 5, Barbican, AA, RAC, Suntara...
Business to Business - BEA Systems,
Invitrogen, PC World, Allchem, SMD Textiles, Fire
Compliance... Bureaux - Keywords,
Mail Solutions, Data Processing Company, Conduit...
Service Agencies - Team Celsius,
TPS, CCHM:Ping, Fulcrum, Data Hold, Consodata IT
- EMC, Dell, Microsoft, Baan, Compaq...
Publishing - Pira International, White
Digital, Emap Great Magazines, Croner Publications,
CCH, Financial Times, Express Newspapers...
Charities - Scope, National Trust,
Warm Words... Utility - South Staffs.
Group, Norweb... Travel/Leisure
- Co-op Travel, Virgin...
We also support the
DM service sector - agencies, bureaux, publishers
and printers, mailing houses,
call centres, list
brokers, etc., and work closely with consultants
and I.T. teams.
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