Tech4T - The Targeting Insight Company  +44 (0)1733 890790

Targeting Mapping Analysis Data Software

 

 

Tech4T's online data planning calculators - FREE to use when you wish!

Why not bookmark Tech4T by adding this page to your browser favourites!      For tailor made dashboards and calculators see below...     


Customer development, retention, reactivation and acquisition calculator

  • How would 5% customer reactivation affect
    our bottom line?

  • What would be the effect on profitability if we up-sell by 2%

  • How profitable is our prospecting...

Use this powerful calculator to examine the impact of change in your acquisition, retention, re-activation, cross-sell and up-sell strategies.

Enter your own values and 'what-if' scenarios and see the cumulative gain that can be achieved with only small planning changes to your business and marketing. The outcome will surprise you!

When using the calculator slider bars, click on green or orange buttons and drag until the required value/percentage is reached, pause for a second, then release the mouse button.

Customer reactivation calculator

Click here to access the customer dev. calculator


Email planning calculator

Email marketing ROI calculator

Use this tool to enter your required daily intake of sales leads, your lead-to-order conversion rate, average order value, and other optional parameters.

Then press the green button to add any costs of e-mail prospect lists, creative, estimated opens and 'click-thrus'.

The calculator then shows campaign revenue, gross margin, return on investment and profit after marketing costs.

Click here to access the e-mail ROI calculator


Lead generation ROI calculator

Use this calculator to set financial targets then plan direct marketing and sales activities that take account of expected response, conversion to qualified leads and then to orders. You will find it a real eye-opener, with the output often leading to a re-think of your DM strategies.

Start by entering (double-click on value box) your sales target, expected turnover, etc., for the next 12 months and how much of this needs to come from new business.

Then enter your average order/transaction value, expected conversion rates for quotes to orders, leads to quotes, enquiries to leads...and view the results. You will see how many prospects you need, quantity of leads per sales or telemarketing person, marketing spend needed, etc.

For email, we suggest you use 'click thrus' or enquiries as response

Lead generation calculator

Click here to access the lead generation ROI calculator


Territory planning calculator

Click here to access the territory planning calculator

Sales and franchise territory planning calculator

This calculator lets you experiment with the size of your sales force, the number of visits each person can make, their availability throughout the year, the average order value, and importantly, the commission paid.

You can then experiment by varying visits through improved territory design, the effect of meeting just high-value customers and by reducing driving and travel expenses.

The financial outcome is plain to see!

For franchising, the calculator shows the effect of designing a franchise with an optimal number of balanced territories - rather than basing territory design on convenient geography.


Calculator to determine the optimum
size of mail, e-mail, telesales and fax communications

This tool - based on a proven statistical sampling formula - can be used to calculate the minimum number of items you need to test mail (e-mail, fax, telephone) in that you will be confident that if the response you receive falls within your expected response range, then this will also be the case for any subsequent communications - where all elements of the test remain the same.

It will save you costs by not over communicating during the test phase of your campaign. Enter your expected response, the acceptable amount of response fluctuation (confidence interval) and the calculator shows you how many people to mail.   

Click here to access the sample size planning calculator  

Mail sample size calculator


Custom-developed calculators and dashboards for your business          Back to top

Making presentations that convey a clear message either as part of the sales process or for giving information is key in today's workplace. 

It doesn't matter if you are a manager, salesperson, project manager or presenter - getting the message across is crucial for you and your organisation. Whether it's at the next sales meeting or the next client presentation; whether you give the occasional presentation or regular in-house training; whether you are presenting ideas or making sales. You may be dealing with a small group or a huge company; across the desk or in a formal presentation....

What will help you - especially where presenting statistics, financials, marketing results - is a dashboard or calculator that gets your message across in a clear, confident and convincing manner. 

Mail sample size calculator

These tools are ideal for presentations and demonstrating financial benefits together with the distribution of information and results around your organisation - in that you will be confident end-users actually understand and use what they are sent! 

Custom developed calculators, dashboards, etc., can be created from as little as £375

We can provide 'branded' versions of our calculators that can include your company logo, corporate colours and terminology.  Call for details.

In addition, we can convert your own data and spreadsheets into:

  • Custom developed calculators

  • Pricing tools - especially useful where there are multiple input variations

  • Easy-to-understand marketing dashboards

  • Interactive graphical presentations - ideal for the concise delivery of marketing, business and operational intelligence

Call Tech4T on +44 (0) 1733 890790 to discuss your needs.


 Why Tech4T created these calculators

Ever wondered how really successful businesses grow faster, keep ahead of their competitors and retain a larger percentage of their most loyal and profitable customers? Well, key elements include:

  • Careful and very focused marketing, business and data planning - especially
    for
    acquisition, retention, re-activation, cross-sell and up-sell strategies

  • Having complete and reliable information at their fingertips

  • And most importantly, having resources of the right skills, experience and technologies to transform their data into enhanced customer understanding, and then turn this knowledge into appropriate and timely sales and marketing action.

To help you with the planning stages, we have created these graphical calculators. To get your data in shape and use it to maximum effect, please explore our website or call +44 (0) 1733 890790.        


 Any Problems?

If you experience any problems using the calculators from our website - sometimes due to firewall restrictions - we suggest you request a link to download them to your PC or have them emailed to you.

On-line calculators do not appear
If for any reason the calculators do not appear after clicking on the pictures, this may be due to your browser, operating system and/or computer/network/firewall security blocking the download. In which case request a link to download them to your PC. Also, should you receive a message that a download is being blocked and are then presented the option to allow it to download, select 'Yes'. 

Error messages on loading
Once the calculator starts to draw, if you
get the message 'a script in this movie is causing Macromedia Flash Player to run slowly...
Do you want to abort the script', check 'No' and let it continue to load. It will not affect your computer operation and usually appears if your (or our) internet connection is running slowly or if you have many programmes open/running on your PC.

If for any reason you still cannot access the on-line calculators, please call us on the number below and we will then provide you with links to download the calculators. Alternatively we suggest you seek assistance from your IT team.

Difficulty in using the calculator controls
When using the slider bars on these calculators, click on blue circle and drag slowly until the required value/percentage is reached, pause for a second, then release the mouse button.  It does take a little getting used to and needs a steady hand but is necessary to allow a wide range of input values. When entering values in boxes, double click to enter value. 

To enter a percentage, enter as a decimal - for 5% enter 0.05. Note. For 'what-if' scenario calculators, fields where you input values are generally in blue, the outcome in dark red and gains in dark green. 

Operational difficulty
If you have any difficulty in operating these calculators or interpreting their outcome, call Tech4T on +44 (0)1733 890790


  Technologies4Targeting Ltd., Geneva House, 3 Park Road, Peterborough. PE1 2UX. UK
Tel: +44 (0) 1733 890790  Fax: +44 (0)1733 890799  Web: www.tech4t.co.uk  Email: info@tech4t.co.uk

Tech4T also partner with marketing and IT service providers to deliver lapse prevention solutions to their client