Tech4T - Helping you exploit the power in your data!  +44 (0)1733 890790

   

 

 

 
 

 

 

Need data? Let us research and supply it!

Prospect mailing, e-mail and telemarketing lists

The intelligent use of data is ever more central to many organisations' forward strategy, helping to reduce risk, better profile new potential customers, reduce churn and retain the most profitable elements of both B2B and B2C business. Tech4T can help you find the data to grow your business and get marketing campaigns off to a faster, more effective start.  Our tailored marketing solutions are used by sales, marketing, IT, finance and purchasing professionals in the UK, Europe and worldwide.

Precision targeting using 'train of thought' selection toolsTo offer you the widest choice of data, we are independent from any list provider, research or telemarketing organisation - but keep continuously informed as to the latest data available.  We work closely with the best data suppliers and help you target the individuals you want.

The B2B lists we supply cover businesses of all types and vertical sectors, and are cleaned and constantly verified every few months.  For B2C we source lists across many list owners and brokers, and where, for email use, individuals are double-opted in to agree to receive your communications.

Lists are usually supplied in Excel or text format which can easily be imported to any CRM system.

Telephone validation and data capture

Data goes old the minute it is collected - with ever more frequent changes at times of recession. This makes it difficult for all bar the niche - and very expensive - list brokers to maintain data accuracy and a breadth of information needed for high-value telesales. Where highly targeted tele-sales campaigns are required, we use telemarketing to get the intelligence you need!

How we work with B2B data enrichment...

After first identifying the profile of your best customers, we apply the following steps...

  • You send us the data extracted from your contact databases.

  • Alternatively, we research and source the appropriate prospect data.

  • We consolidate the data and identify/remove any duplicate records.

  • For databases with a minimum of 2,000 existing email addresses, we send an e-mail to the contacts on your list. This links them to a confidential web form showing the data you already hold about them, and asks them to update their individual and company details and add any other information you specify.

For those contacts that we cannot update by e-mail:

  • We make up to 5 attempts to telephone each contact "on behalf of your company"

  • We research any missing or unobtainable telephone numbers using the latest directories and internet search.

  • During the call we confirm or update the organisation name and address

  • We confirm or update the data for the individuals on your list, with names, positions, locations and, where possible, their e-mail addresses and opt-in to send them e-mail from your client. We normally achieve 75% to 95% of opt-in e-mail addresses.

  • We add any further contacts you are seeking by job function, name, e-mail address, position and location

  • We ask for any further data that you are seeking about the company and contacts

  • We validate e-mail addresses and re-call and amend any that fail.

  • We download the completed list to you in a suitable format for importing directly into your contact database.

And if you have paper-based records or lists, we can get these data captured at advantageous rates.   We can develop strategies to collect data, often through surveys and research and fuse information from multiple sources to create an enhanced prospect base.

 

Data and lists for prospecting, database enrichment, filling knowledge gaps, suppression, validation and geographic mapping

We have access to over 40 million Consumer Data records and can provide you with over 265 attributes to help you find the marketing data that will make your campaign work.

Our Business Data Portfolio covers over 2 million records with 1300 business classifications as well as selections for decision makers to company turnover.

For clients who need a marketing database creating from scratch and who have, for example, customer profiles but little or no data, then we can undertake informed research to source prospect mailing and email lists with profiles to match.

For database enrichment we are able to obtain the most relevant data to enhance your targeting by first profiling your customers and finding prospects that match the profile most closely..

Data can include lifestyle, TRAC geo-demographic, SIC codes, business profile data, industrial datasets...

For consumer profiling we can also provide the SONAR and Wealth predictor datasets.

To cleanse your data, we can use a variety of external files.

These include:

NCOA (National change of address), GAS (Gone-away suppression), Deceased (Mortality), MPS (Mailing Preference Service), TPS (Telephone Preference Service), Electoral Roll, worldwide postal address registers, Mailsort and Walksort data, etc.

View our data cleansing services

Pricing for data is always quoted on a case-by-case basis once we fully understand your needs. Usually B2C prospect lists are rented for single or limited use, but depending on the supplier, use may be unrestricted.

We can also provide data overlays for worldwide geographic mapping, drive-time analysis and Postcode files. Often though it is more cost effective for Tech4T to provide data as part of a custom mapping or Targeting Workbench solution.

What is data and how Postcodes work?

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Next steps...

Simply submit your details and what you are looking for and we will undertake the necessary research and get back
to you with our findings.  Note. We can merge lists with your own data to
ensure there is no duplication. We also recommend testing lists from varying sources to establish which works better for your business.

Outline your mailing, emailing, telemarketing list or data needs - click here or call 01733 890790

Technologies4Targeting Ltd., Geneva House, 3 Park Road, Peterborough. PE1 2UX. United Kingdom
 Tel: +44 (0) 1733 890790  Fax: +44 (0)1733 890799  Web: www.technologies4targeting.co.uk  Email:
info@tech4t.co.uk

 Tech4T also partner with marketing and IT service providers to deliver data-driven solutions to their clients