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Need data? Let us research and supply it!
Prospect mailing, e-mail and telemarketing lists
The
intelligent use of data is ever more central to many organisations'
forward strategy, helping to reduce risk, better profile
new potential customers, reduce churn and retain the most
profitable elements of both B2B and B2C business. Tech4T
can help you find the data to grow your business and get
marketing campaigns off to a faster, more effective start.
Our tailored marketing solutions are used by sales, marketing,
IT, finance and purchasing professionals in the UK, Europe
and worldwide.
To
offer you the widest choice of data, we are independent
from any list provider, research or telemarketing organisation
- but keep continuously informed as to the latest data available.
We work
closely with the best data suppliers and help you target
the individuals you want.
The B2B lists
we supply cover businesses of all types and vertical sectors,
and are cleaned and constantly verified every few months.
For B2C we source lists across many list owners and brokers,
and where, for email use, individuals are double-opted in
to agree to receive your communications.
Lists are usually
supplied in Excel or text format which can easily be imported
to any CRM system.
Telephone validation and data capture
Data goes
old the minute it is collected - with ever more frequent
changes at times of recession. This makes it difficult for
all bar the niche - and very expensive - list brokers to
maintain data accuracy and a breadth of information needed
for high-value telesales. Where highly targeted tele-sales
campaigns are required, we use telemarketing to get the
intelligence you need!
How we work with B2B data enrichment...
After
first identifying the profile of your best customers, we
apply the following steps...
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You
send us the data extracted from your contact databases.
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Alternatively,
we research and source the appropriate prospect data.
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We
consolidate the data and identify/remove any duplicate
records.
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For
databases with a minimum of 2,000 existing email addresses,
we send an e-mail to the contacts on your list. This
links them to a confidential web form showing the data
you already hold about them, and asks them to update
their individual and company details and add any other
information you specify.
For those
contacts that we cannot update by e-mail:
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We
make up to 5 attempts to telephone each contact "on
behalf of your company"
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We
research any missing or unobtainable telephone numbers
using the latest directories and internet search.
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During
the call we confirm or update the organisation name
and address
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We
confirm or update the data for the individuals on your
list, with names, positions, locations and, where possible,
their e-mail addresses and opt-in to send them e-mail
from your client. We normally achieve 75% to 95% of
opt-in e-mail addresses.
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We
add any further contacts you are seeking by job function,
name, e-mail address, position and location
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We
ask for any further data that you are seeking about
the company and contacts
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We
validate e-mail addresses and re-call and amend any
that fail.
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We
download the completed list to you in a suitable format
for importing directly into your contact database.
And if you have
paper-based records or lists, we can get these data captured
at advantageous rates.
We can
develop strategies to collect data, often through surveys
and research and fuse information from multiple sources
to create an enhanced prospect base.
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Data and lists for prospecting, database enrichment,
filling knowledge gaps, suppression, validation and geographic
mapping
We have access to over 40 million
Consumer Data records and can provide you with over 265
attributes to help you find the marketing data that will
make your campaign work.
Our Business Data Portfolio
covers over 2 million records with 1300 business classifications
as well as selections for decision makers to company turnover.
For clients
who need
a marketing
database creating from scratch and who have, for example,
customer profiles but little or no data, then we can undertake
informed research to source prospect mailing and email lists
with profiles to match.
For database enrichment we are able to obtain the most relevant
data to enhance your targeting by first profiling your customers
and finding prospects that match the profile most closely..
Data can include lifestyle,
TRAC geo-demographic,
SIC codes, business profile data, industrial datasets...
For
consumer profiling we can also provide the SONAR
and Wealth predictor
datasets.
To cleanse your
data, we can use a variety of external files.
These include:
NCOA
(National change of address), GAS (Gone-away suppression),
Deceased (Mortality), MPS (Mailing Preference Service),
TPS (Telephone Preference Service), Electoral Roll,
worldwide
postal address registers,
Mailsort and Walksort data, etc.
View our data cleansing services
Pricing for
data is always quoted on a case-by-case basis once we fully
understand your needs. Usually B2C prospect lists are rented
for single or limited use, but depending on the supplier,
use may be unrestricted.
We can also provide data overlays
for worldwide geographic mapping, drive-time analysis and
Postcode files. Often though it is more cost effective for
Tech4T to provide data as part of a
custom mapping or
Targeting Workbench
solution.
What is data and how Postcodes work?
Back to data services home page
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Next steps...
Simply
submit your details and what you are looking for and we
will undertake the necessary research and get back to
you with our findings. Note. We can
merge lists with your own data to
ensure
there is no duplication.
We also recommend testing
lists from varying sources to establish which works better
for your business.
Outline your
mailing, emailing, telemarketing list or data needs -
click here
or call
01733 890790
Technologies4Targeting
Ltd., Geneva House, 3 Park Road, Peterborough. PE1 2UX.
United Kingdom Tel: +44 (0) 1733 890790 Fax:
+44 (0)1733 890799 Web: www.technologies4targeting.co.uk
Email:
info@tech4t.co.uk
Tech4T
also partner with marketing and IT service providers to
deliver data-driven solutions to their clients
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