Benefit NOW from analysis-driven database marketing!

To maximise your marketing ROI, you must apportion your marketing spend and communications strategy based on the current and future worth of each of your prospects and customers. To do this effectively you will need a single, consolidated view of your target audience and the right 'train-of-thought' data interrogation and campaign management tools to help you understand:

  • Which combinations of product, service or offer interest your prospects
     before they do (or don't) become customers

  • The 'true' lifetime value of each of your customers, together with their purchase
    history, profile, interests, behaviour... and how these change over time  

AIM is the 'complete' solution that can give you this insight! It includes...

1. Tools - to interrogate, analyse, segment and extract your data, without technical complexity

2. System management - hosting, configuration, refinement, data refresh, software updates, training...

3. Bureau services - to standardise/clean your data, remove duplicates, merge external lists...

4. DM consultancy and support to design, manage and analyse campaigns, apply models,
    prepare mail and e-marketing files...

For further information complete the form below or call +44 (0) 1733890790

 Please email the AIM solution and benefits document 
      (in Adobe Acrobat PDF format) 
 Please send me a copy of your FREE data-driven marketing
      calculators. These will help you plan strategies for re-activation, 
      cross/up-sell, lead generation, mail/e-mail tests...
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