Tech4T - The Targeting Insight Company  +44 (0)1733 890790

Targeting Mapping Analysis Data Software

 

 
 

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Mapping more profitable franchise regions - with our low-cost territory design and franchise postcode maps

Tech4T assist clients by designing franchise territories that are balanced and offer a fair allocation of sales opportunities. We do this for any area including UK, Eire, USA, Europe and worldwide.

Our expertise and investment in territory mapping technology enables us to design territories in line with your business requirements and can be based on a wide range of demographics. We can produce output to suit your franchise needs - whether for your franchisees or Internet publication.  Here's what one client has to say about our territory mapping solution....

Shiftshack franchise logo"After reviewing various territory management options, the only one we found that met our needs was Tech4T's web-based mapping solution.  We found the cost to be extremely reasonable, and the functionality to be intuitive and simple.  This solution has enabled us to plan our territories more efficiently and spend our time worrying about allocating them, rather than building / designing them."  

Adriano Schenini, ShiftShack.com

  • New franchise? We offer a complete territory planning and design package for master franchise, franchisor and franchisee, with phased options to support your business as it develops and help your cash flow. 

  • Existing franchise? We can assess current franchise territories in terms of demographics, balancing criteria, postal geography, potential...

  • Franchise boundary alignment - with optional preservation of existing 'sold' territories, and creation of new balanced territories.

  • Paper-based territory designs turned into
    web-based systems     - designed to improve the sales process and how leads are allocated to franchisees. Web-based franchise mapping solutions can include a unique search module to easily locate territories.

  • Territory management module to let you manage and set territory status - available, under offer, sold... whatever you want. This gives prospective franchisees an up-to-date snapshot of franchise availability and helps you sell your franchises faster!

  • Considering a new market? We can profile and analyse sales and marketing potential when considering new geographical areas.

  • Custom franchisee packs - can include a territory map (ready to print PDF), postcode-to-territory allocation data sheet, wall maps, prospect lists, marketing statistics, etc. - for you to include in your legal franchisee documentation and offer.

  • Marketing support - we offer a range of supporting services to help you grow your franchise business. We can research and provide mail and email prospect lists, set up a trackable email broadcast system, manage, enrich and analyse your data, run surveys, target campaigns...

franchise planningWhen franchising your business - or buying into a franchise - you need to determine if territories are "protected", meaning that one franchisee can’t market into another franchisee’s territories.

If protected territories are part of your business model and your territories are not defined in a systematic, fair and consistent way, legal implications and issues could follow. 

We can help - giving you the benefit of 20+ years in franchise territory design and franchise mapping!    

Explore the financial benefits by varying the territory base

Why balance franchise territories?

Balancing territories - so that each franchisee has the same prospect opportunities - ensures that franchise regions are more appealing to prospective franchisees, hence making them easier to sell. If  territories are unbalanced, incorrectly defined or overlap, there is likely to be conflict, confusion and damage to your business and brand.

franchise planning

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Planning 'fairly allocated' franchise territories based on customer demographics and drive times

Get a greater R.O.I. from your franchising - planning with the right data, optimisation and mapping techniques, increases the number of territories you can sell and strengthens their appeal to potential franchisees!

Warning - don't take short-cuts with your investment in territory design. Territories balanced by opportunity are easier to sell, and a structure with extra territories can lift earnings by 20% or more!

To find out how we can assist you with planning your franchise territories, call Tech4T on +44 (0)1733 890790

Have your existing *UK franchise territories assessed at half price!

For a limited period and at 50% of our usual price, we will create a franmap of your current franchise territories from postcode allocation you provide, then use business or demographic data to see how well your territories are balanced. We will then make recommendations.

** Other countries subject to data availability
* Eligibility criteria applies - call +44 (0)1733 890790 for details

franchise mapTech4T offer a specialist and flexible franchise mapping and analysis service. We design and balancing territories to meet your current and future needs using demographics to match your customer profile.

We can provide franchise territory planning and mapping for the UK, Ireland (Eire), Europe, USA, Canada, Australia and Worldwide.

Our franmapping service will help you plan and maximise the potential of your franchise business, plus capitalise on otherwise hidden franchise drivers and opportunities.

Franchise mapping

We will identify and map the ideal number of territories to maximise the revenue potential of your franchise business, taking into account factors like customer profile characteristics, sales penetration, competitors, forecasts, local area demographics and business statistics.

Any existing territories can be preserved, and where working well, analysed to identify factors that can be applied to new territories.

Web-based franchise territory solution

We can develop mini-websites that use maps and data reports to define franchise regions.

We use zoom functionality to navigate the various territory levels, with optional drill-down from map hot-spots to postal data, statistics, reports, location-specific information or to other URLs.  

Our web-based systems can also be designed to match your own website design/branding.

franchise planning

Click on the above example to see how our web-based solutions work. Clicking on part of the map drills through to a zoomed level and finally down to the territory (or territory building block) profile statistics.
 

Tech4T are pleased to design and supply franchise territory solutions to the clients of several franchise advisors and consultancies, including FDS (Franchise Development Services), also promoted as FranMapping

 
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