Tech4T turn operational data into sales/marketing intelligence. Data cleansing, analysis and targeting software, services, skills

<body BACKGROUND="http://www.tech4t.co.uk/pages/images/left.gif" BGPROPERTIES="fixed" BGCOLOR="#CC9966"> <o:p> <ul> <li> <p class="DefaultText" align="center" style="margin-top: 0; margin-bottom: 0"> <font color="#FF0000"> <b><font face="Arial" size="2">Scored</font></b><font face="Arial" size="2"><b> targeting of direct marketing communications</b></font></font></li> <li> <p class="DefaultText" align="center"> <font face="Arial" size="2" color="#FF0000"><b>Statistical prioritising of telemarketing activities</b></font></li> <li> <p class="DefaultText" align="center"> <font face="Arial" size="2" color="#FF0000"><b>Improved data quality and duplicate record consolidation</b></font></li> <li> <p class="DefaultText" align="center"> <font face="Arial" size="2" color="#FF0000"><b>Increased customer insight and propensity to??? modelling</b></font></li> <li> <p class="DefaultText" align="center"> <font face="Arial" size="2" color="#FF0000"><b> Optimisation of sales-force and customer support visits</b></font></li> <li> <p class="DefaultText" align="center"> <font face="Arial" size="2" color="#FF0000"><b>Innovative campaign creation, planning and project control</b></font></li> </ul> <p style="margin-top: 8; margin-bottom: 5" align="justify"> <o:p> <span style="font-size: 9pt; font-weight: 700">Software + services - address cleansing, dedupe, merge purge, data enrichment, customer analysis, database targeting. Tech4T's tools inc. spss, faststats, doubletake, global address. </span></p> <o:p> <ul style="margin-top: 4; margin-bottom: 2"> <li> <p style="margin-top: 4; margin-bottom: 2"> <font face="Arial" style="font-size: 9pt"><strong>Protect the value of your organisation's greatest asset - its data!</strong><strong style="font-weight: 400">  Our </strong></font> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400; font-style: italic"> <a style="text-decoration: none" href="#cm"><font color="#000000">Customer & Prospect Data Management </font></a></strong></font> <font face="Arial" style="font-size: 9pt"><strong style="font-weight: 400"> solutions help you transform and enhance data quality, bring together disparate databases and provide an enriched data foundation for customer analytics, business intelligence and data-driven marketing - and one that data users can trust and will use!</strong></font><o:p><font face="Arial" style="font-size: 9pt"><strong> </strong></font></p> </li> <li> <p style="margin-top: 4; margin-bottom: 2"> <strong><font face="Arial" style="font-size: 9pt">Really</font></strong><font face="Arial" style="font-size: 9pt"><strong> understand your customers, their true value to your organisation and how their trading patterns change over time.  </strong></font> <strong style="font-weight: 400"> <font face="Arial" style="font-size: 9pt">Through the power of </font></strong> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400; font-style: italic"> <font color="#000000"> <o:p> <a style="text-decoration: none" href="#ca"><font color="#000000">Customer Analytics</font></a></font></strong></font><strong style="font-weight: 400"><font face="Arial" style="font-size: 9pt">, Tech4T help you </font></strong> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400">interrogate, segment and accurately profile your database - to <o:p> increase the retention of your more profitable customers, grow customer value and acquire more responsive</strong></font><o:p><strong style="font-weight: 400"><font face="Arial" style="font-size: 9pt"> prospect lists.</font></strong></p> </li> <li> <p style="margin-top: 4; margin-bottom: 2"> <font face="Arial" style="font-size: 9pt"><strong>Target marketing campaigns with increased precision using predictive scoring to increase response. </strong></font> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400">Access <u>ALL</u> </strong></font> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400"> customer and prospect data</strong></font><o:p><font face="Arial" style="font-size: 9pt"><strong style="font-weight: 400"> using a marketing-friendly interface that will simplify your database marketing process. With Tech4T's <i> <a style="text-decoration: none" href="#ct"><font color="#000000">Campaign Targeting </font></a></i>systems you can acquire new customers more cost effectively, increase marketing R.O.I. and </strong> </font> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400">visually explore your data </strong></font><o:p><font face="Arial" style="font-size: 9pt"><strong style="font-weight: 400"> direct from your web browser - 24/7! </strong> </font> <o:p> </p> </li> <li> <p style="margin-top: 4; margin-bottom: 2"> <strong><font face="Arial" style="font-size: 9pt">Securely deliver</font></strong><font face="Arial" style="font-size: 9pt"><strong> user-specific marketing, operational and management information when its needed. </strong><strong style="font-weight: 400"> Our <i> <a style="text-decoration: none" href="#or"><font color="#000000">On-Line Reporting</font></a></i> solution distributes information in a </strong></font> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400">clear, concise and </strong></font> <o:p> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400">easy to interpret </strong></font> <o:p> <font face="Arial" style="font-size: 9pt"> <strong style="font-weight: 400">format - securely delivered on-demand via the Internet or your Intranet.</strong></font><strong style="font-weight: 400"><font face="Arial" style="font-size: 9pt">  </font></strong> <o:p> <font color="#008080"> <strong style="font-weight: 400"> <span style="font-size: 9pt"></a></span></strong></font><o:p></p> </li> </ul> <o:p> <o:p><o:p><o:p> <o:p> <o:p> <o:p> <o:p><o:p><o:p> <table border="0" cellpadding="0" cellspacing="0" style="border-collapse: collapse" bordercolor="#111111" width="100%" id="AutoNumber1"> <tr> <td width="135%" valign="top" colspan="3"> <p style="margin-top: 8"> <o:p> <font color="#FFFFFF"> <b><font face="Arial" style="font-size: 12pt"><a name="solutions"></a>Tech4T's solutions may comprise</font></b><o:p><b><font face="Arial" style="font-size: 12pt"> any mix of...</font></b></font></td> </tr> <tr> <td width="52%" valign="top"> <o:p> <p style="margin-top: 8; margin-bottom: 5" align="left"> <o:p> <font style="font-size: 10pt; font-weight: 700; text-decoration: underline" face="Arial"> Consultancy and Services</font></p> <p style="margin-top: 8; margin-bottom: 0" align="left"> <o:p><font style="font-size: 10pt" face="Arial">Tech4T offer a range of service-based solutions </font> <o:p> <strong style="font-weight: 400"><font face="Arial" size="2">- w</font></strong><o:p><strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt">orking as an extension to your in-house team and/or undertaking the tasks on a managed service basis. This approach </font></strong> <o:p><font style="font-size: 10pt" face="Arial">also gives you the power to test, refine and experiment at minimum risk and cost. </font></p> <ul style="margin-left: 16; margin-top: 5"> <o:p> <li> <p style="margin-top: 0; margin-bottom: 2"> <font face="Arial" style="font-size: 10pt; "><b> <a href="http://www.tech4t.co.uk/pages/benefits.html"> <font color="#000000">Consultancy and advice</font></a></b><br> </font><o:p><strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt"> Tech4T can provide consultancy across most elements of data-driven marketing including determining corrective measures for poor data quality, record duplication, etc.</font></strong><o:p><strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt">, and how best to d</font></strong><o:p><strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt">efine analytics to improve customer understanding and optimise targeting.</font></strong></p> </li> <li> <p style="margin-top: 4; margin-bottom: 2"> <font face="Arial" style="font-size: 10pt"> <font color="#000000"> <a href="http://www.tech4t.co.uk/pages/data_enhancement.html"><b>Data for prospecting and data enrichment</b></a><br> </font>As Tech4T are independent from any data provider, we can research, recommend and supply data from any appropriate source.<a name="cm"></a></font></p> </li> <li> <p style="margin-top: 4; margin-bottom: 2"> <o:p> <font face="Arial" style="font-size: 10pt; "> <b> <a target="_parent" href="http://www.tech4t.co.uk/di"><font color="#000000"> Customer and prospect data management</font></a></b><br> <b>> Ad-hoc data shaping services</b> - to i</font><o:p><font face="Arial" style="font-size: 10pt; ">mprove UK and Worldwide addresses, remove duplicates, standardise data formats, enrich data value, integrate disparate customer databases, merge/purge multiple mailing lists and suppress against your company-wide customer data to create mailing files, sort for postal discounts, etc., plus our...<br> <b>> 'Data Lab' (more details on request)</b> - for longer term projects such as developing, enriching, maintaining and refreshing a </font> <o:p> <font face="Arial" style="font-size: 10pt; "> single-view customer and prospect</font><o:p><font face="Arial" style="font-size: 10pt; "> data store to feed analytical processes and campaign targeting.<a name="ca"></a></font></p> <o:p> </li> <o:p> <li> <p style="margin-top: 4; margin-bottom: 2"> <o:p> <font face="Arial" style="font-size: 10pt; "> <b> <a target="_parent" href="http://www.tech4t.co.uk/ci"><font color="#000000"> Customer analytics</font></a></b><br> </font> <o:p> <font face="Arial" style="font-size: 10pt; "> <b>> Ad-hoc analytical services</b> </font> <o:p> <font face="Arial" style="font-size: 10pt; "> - for exploratory data analysis, segmentation, predictive and response modelling, churn analysis, market research, etc., plus our...<br> <b>> </b> </font> <o:p><font style="font-size: 10pt" face="Arial"><b>'Analytics Lab' (more details on request) </b>- for longer term projects and to help you gain and maintain real customer insight. We can develop and undertake the series of analytical processes needed to derive new information to populate, refine and monitor the content of a ‘customer analytics record’. We can then work with you to identify </font> <o:p> <o:p><font style="font-size: 10pt" face="Arial">changes in measures</font><o:p><font style="font-size: 10pt" face="Arial"> and translate findings into structured ‘adaptive’ marketing initiatives and campaigns.<a name="ct"></a></font></p> </li> <o:p> </li> <li> <p style="margin-top: 4; margin-bottom: 2"> <o:p> <font face="Arial" style="font-size: 10pt; "> <b> <a target="_parent" href="http://www.tech4t.co.uk/kbt"><font color="#000000"> Campaign targeting</font></a></b> - provision of an </font> <o:p> <strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt"> on-line </font></strong> <o:p> <o:p> <o:p> <strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt"> campaign targeting</font></strong><o:p><strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt">, database marketing and analytical CRM solution - </font></strong> <o:p> <font face="Arial" style="font-size: 10pt; "> software, system design, development, training and support for in-house </font> <o:p> <o:p> <o:p> <font face="Arial" style="font-size: 10pt; "> implementation</font><o:p><font face="Arial" style="font-size: 10pt; ">, or a complete outsourced </font> <o:p> <strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt"> solution including hosting, maintaining a customer and prospect data store, system refresh and operational support. </font></strong> <o:p> <a name="or"></a> </p> </li> <li> <p style="margin-top: 4; margin-bottom: 2"> <font face="Arial"><a href="http://www.tech4t.co.uk/pages/ora_home.html"> <font color="#000000" style="font-size: 10pt; font-weight:700">On-line reporting</font></a></font><font face="Arial" style="font-size: 10pt"> - departmental report design and development, together with implementation assistance.</font></p> </li> </ul> </td> <td width="9%" valign="top"> <p style="margin-top: 8"> <font style="font-size: 10pt; font-weight: 700"><font face="Arial"> and/or</font>  </font></td> <td width="74%" valign="top" align="left"> <o:p> <p style="margin-top: 8; margin-bottom: 5"> <font style="font-size: 10pt; font-weight: 700; text-decoration: underline" face="Arial"> Software, Training, Support</font></p> <p style="margin-top: 8; margin-bottom: 0"> <o:p><font style="font-size: 10pt" face="Arial">For organisations wishing to undertake data-driven tasks in-house, we can provide any mix of specialist software, training and one-stop support - tailoring a bundle to meet your specific needs and budget</font><o:p><font style="font-size: 10pt" face="Arial">. </font></p> <ul style="margin-left: 16; margin-top: 5"> <li> <p style="margin-top: 0; margin-bottom: 5"> <o:p> <font face="Arial" style="font-size: 10pt; "> <b> <a target="_parent" href="http://www.tech4t.co.uk/sw"><font color="#000000"> Specialist software</font></a></b><br> <b>></b> For customer & prospect<br>    data management. <br> <font color="#000000">   <b> <a target="_parent" href="http://www.tech4t.co.uk/data-software"> <font color="#000000">Data shaping software</font></a></b></font><br>    includes: DBMS/Copy,<br>    Personator, </font> <o:p> <font face="Arial" style="font-size: 10pt; "> Matchcode,</font><o:p><font face="Arial" style="font-size: 10pt; "><br>    Global Address,<br>    DoubleTake, StyleList...<br> </font> <o:p> <font face="Arial" style="font-size: 10pt; "> <b>> </b><font color="#000000"><b> <a target="_parent" href="http://www.tech4t.co.uk/analysis-software"> <font color="#000000">Analytics software</font></a></b></font> <br>    includes: SPSS, KXEN,<br>    AnswerTree (inc. CHAID), 4Thought,<br>    KbaseT, FastStats...<br> <b>></b> <b><a target="_parent" href="http://www.tech4t.co.uk/kbaset"> <font color="#000000">Campaign targeting</font></a></b><br>    </font> <o:p> <font face="Arial" style="font-size: 10pt; "> <b><a target="_parent" href="http://www.tech4t.co.uk/kbaset"> <font color="#000000">software</font></a> </b> </font> <o:p> <font face="Arial" style="font-size: 10pt; "> includes: <br>    KbaseT and/or<br>    the underlying FastStats<br>    technologies...<br> <b>> <font color="#000000"><a target="_parent" href="http://www.tech4t.co.uk/ora"> <font color="#000000">Reporting software</font></a></font></b><br>    includes: ORA (on-line),<br>    PowerPlay, Impromptu...<br> </font><o:p><strong style="font-weight: 400"><font face="Arial" style="font-size: 10pt"> <br> Software can be used stand-alone, configured as a tailored combination of modules to meet specific objectives, or used to complement existing I.T. systems.</font></strong></p> </li> <o:p> <li> <p style="margin-top: 4; margin-bottom: 2"> <o:p> <font face="Arial" style="font-size: 10pt; "> <b> <a target="_parent" href="http://www.tech4t.co.uk/skills"><font color="#000000"> Tailored training</font></a></b><br> </font> <o:p> <strong style="font-weight: 400"> <font face="Arial" style="font-size: 10pt">We can develop tailored training courses and <i>FastTrac</i> workshops based around your own data and goals</font></strong><o:p><span style="font-size: 10pt">.</span></p> </li> <li> <p style="margin-top: 4; margin-bottom: 2"> <o:p> <font face="Arial" style="font-size: 10pt; "> <a target="_parent" href="http://www.tech4t.co.uk/support"><font color="#000000"> <b>Support</b><br> </font></a> </font> <o:p> <strong style="font-weight: 400"> <font face="Arial" style="font-size: 10pt">'Single point of contact' technical and consultative support across all software purchased, i</font></strong><o:p><font face="Arial" style="font-size: 10pt; ">ncluding assisting with in-house implementation</font><o:p><span style="font-size: 10pt">.</span></p> </li> </ul> <o:p></o:p> </td> </tr> </table> <p style="margin-top: 0; margin-bottom: 5" align="justify"> <o:p><span style="font-size: 9pt; font-weight: 700">Tech4T - Software, skills and services for data enhancement, customer analysis, targeting and data-driven marketing</span></p> <p style="margin-top: 0; margin-bottom: 5" align="justify"> <span style="font-size: 9pt">faststats discoverer, doubletake, software to merge disparate files, remove duplicated records, database marketing, customer segmentation, customer profiling, profile analysis, data cleaning, customer analysis, spss, marketing database, acquire data, worldwide address cleansing, remove data duplication, merge unlinked files, customer knowledge, predictive marketing database, web reporting, data-driven marketing</span></p> <p style="margin-top: 0; margin-bottom: 5" align="justify"> <span style="font-size: 9pt">360 degree customer view, 4thought, alterian, analytical crm, attrition analysis, campaign targeting, churn analysis, cluster analysis, complete customer view, count and select, crm analysis, cross sell, cross tab reporting, cross-sell, customer acquisition, customer analysis, customer analytics, customer and prospect management, customer attrition, customer data store, customer geographic mapping, customer insight, customer knowledge, customer loyalty, customer mapping, customer profiling, customer propensity scoring, customer retention, customer scoring, customer segmentation, customer targeting, data analysis, data enrichment, data mining, database marketing, database marketing software, database marketing bureau, database segmentation, direct marketing, direct marketing analysis, fast count, fast counting, fast counts, fast selections, faststats, faststats cascade, faststats classic, faststats designer, faststats discoverer, faststats discoverer, faststats profiler, faststats weblink, faststats.net, high speed counts, kbaset, kbaset 24/7, knowledge based targeting, knowledge-based targeting, kxen, lifetime value analysis, LTV, mail order targeting, mailing database, market segmentation, marketing analytics, marketing campaign control, marketing campaign management, marketing cross sell, marketing database, marketing database software, marketing retention, market research software, marketing selections, marketing targeting, marketing up sell, merge operational data, minotaur, multi file merge, net more prospects, new direct marketing, on-line marketing database, predictive analytics, predictive database marketing, predictive marketing, predictive modelling, predictive scoring, predictive targeting, profiling, propensity scoring, prospect mapping, prospect targeting, prospecting system, qpsmr, quick count, quick counting, recency frequency value, response analysis, response modelling, rfm, rfv, sales territory mapping, sas, segmentation, select with venn diagrams, single customer view, single marketing view, single prospect view, smart focus, spss, statistica, targeting database, targeting marketing, targeting selections, targeting system, track customer behaviour, train of thought analysis, viper, virtual variables, weblink, Tech4T, technologies4targeting, raymead, address split, address splitter, address standardization, case conversion, convert data, correcting addresses, correcting data duplication, correcting postcodes, customer data quality, customer-data correction, data appending, data audit, Data clean, data cleaning, Data cleanse, data cleansing, data cleansing software, data consistency, data consolidation, data conversion, data conversion software, data correction, data enhancement, data enrichment, data formatting, data fusion, data hygiene, data improvement, data integration, data integrity, data management, Data mapping, data matching, data merge, data parsing, data processing services, data quality, data quality management, data quality tools, data scrubbing, data segmentation, data standardisation, data standardization, Database clean, database comparison, database management, database migration, Database technologies, Dataflux, dbms compare, dbms copy, dbmscopy, de dupe, de duplicate, de duplication software, De-duplicate, de-duplication, de-duplication software, dedupe, dedupe software, dedupe world, Deduplicate, deduplication, deduplication software, direct mail processing, direct marketing data, direct marketing software, double take, doubletake, dupe elimination, dupe removal, duplicatated records, duplicate record removal, duplicate records, etl tools, european address cleaning, european address management, field splitting, file conversion, file conversion software, foreign address formatting, formatting data, fuzzy matching, GenderBase, genderising software, genderizing names, global address cleaning, international address cleaning, join databases, list processing, list source coding, mail management software, Mail preference service, mail sorting, mailing software, mailing suppression, mailsort, mailsorting, manage prospect lists, marketing database maintenance, Matchcode, matching software, merge data, merge databases, Merge duplicate records, merge mailing lists, merge purge, merge/purge, mixed field splitting, murge purge, name splitting, merge purge software, Peoplesmith Software, Personator, phonetic matching, postcoding, record consolidation, remove duplicates, Response rate, sortcode, soundex, source code, street split, StyleList, mergepurge, UK, business to business, customer surveys, data base mktg, DATA CAPTURE,DIRECT MARKETING, datacapture,mail fulfilment,direct marketing,direct sales,foreign language,fulfilment,list cleaning,list counts,market intelligence,market research, media response,niche markets, continuity planning, targeting, promotion, prospects, retention, acquisition, campaign solutions</span></p> <o:p> <p style="margin-top: 6; margin-bottom: 9" align="justify"> <o:p><font face="Arial" style="font-size: 10pt">Tech4T's customers are typically data, analysis, marketing and I.T. professionals in B2B (Business to Business) and B2C (Business to Consumer) sectors. We also supply solutions to direct marketing service providers including call centres, mailing houses, bureaux, agencies, list brokers, etc., and work closely with consultants and I.T. teams</font><o:p><font face="Arial" style="font-size: 10pt">.</font></p> <o:p> <p style="margin-top: 6; margin-bottom: 9"> <o:p> <b> <font face="Arial" style="font-size: 10pt" color="#FFFFFF"> <a href="http://www.tech4t.co.uk/pages/tech4t_solution_helpyou.html"><font color="#FFFFFF">>>>Click here to see how we help you<<<</font></a></font></b><o:p></p> <o:p> <hr> <o:p> <font face="Arial" size="2"> <p style="text-align: center; margin-top: 5; margin-bottom: 2">  </p> </font> <o:p> <o:p> <font face="Arial" size="2"> <p style="text-align: center; margin-left: 15.7pt; margin-right: 1.7pt; margin-top: 5; margin-bottom: 2"> <o:p> <strong><font color="#FF0000" size="1"> <a style="color: #808080; list-style-type: font-family; text-decoration: none" href="http://www.tech4t.co.uk">© Tech4T (Technologies4Targeting Ltd.) 2002/2004 All Rights Reserved.  </a> <a style="color: #808080; list-style-type: font-family" target="_blank" href="http://www.tech4t.co.uk"> www.tech4t.co.uk</a></font></strong></p> </font> <p><font face="Arial"> <br> <font size="2">This site has been created using frames on version 3 browsers and above. 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