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Automate the output from multiple database selections in
one hit of a button! Ideal for database marketers and list brokers
The purpose of FastStats Cascade is to perform a hierarchical
deduplication of records selected in an open ended set of selection cells. The
hierarchical basis means cell one is used gross, cell two is used net of cell one, cell
three is used net of cell one and net of cell two, etc. FastStats Cascade also collects
and retains administrative control and costing details, and can produce a report of
results.
Facilities
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FastStats Cascade integrates with the FastStats selection system to
obtain each cell details.
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The user is able to define new cells, amend or delete existing cells.
Amendments may include re-sequencing cells within the hierarchy through simple drag and
drop.
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FastStats Cascade collects and retains some administrative documentation
against each cell such as cell name, selection description, cell list response code, fixed
and variable costs.
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FastStats Cascade displays gross and net counts and costs for each cell,
the same data cumulative across cells, and a set of grand totals.
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The user is able to specify an "X in N" fraction with an
initial number to skip and a selected limit for each cell. Either all, or just the
selected fraction of records can be used to suppress records from subsequent cells.
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FastStats Cascade produces an output file of the
net selected records
with promotion and cell codes attached. Optionally, FastStats Cascade can produce a
combined file of all net record URNs, or a set of similar files one per cell, to be used
as a flag file in FastStats.
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FastStats Cascade produces a report showing the cell hierarchy created
with descriptions, names, Nths, Gross and Net figures.
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Cascade cells may be marked as excludes from the hierarchy.
Restrictions
FastStats Cascade will operate on sets of sorted unique reference
numbers (as produced by FastStats). The system will only be useable on databases that have
unique reference numbers, but can be used with any source system, not just FastStats.
External lists will be process-able once they have been allocated a unique reference
number of some sort. Sufficient disk space will be necessary to store all the input cells
as reference numbers, plus additional space for the output results.
The Main Cascade Working
Area
Promotion Code: Optional
Promotion code prefix for all cells.
Output to:
Output file pathname, for preparation of a
single, consolidated, de-duplicated, response coded mailing file.
Selection Cell Grid showing a three cell hierarchy with Gross and Net
figures. The first selection cell has an N'th selection, the other two are net of the
higher cells.
A single cell definition
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Source of the selection cell - this can be your current
FastStats selection, a saved selection or a reference number file.
Description of the cell.
Response code suffix for the selection cell (appended to the promotion code)
N'th selection panel. Allows a number of records to be skipped, and then a fraction to be
selected up to a limit.
A suppression control to allow the un-selected N'th to be suppressed from subsequent cells
in the hierarchy.
Split Panel to allow the selected N'th of a cell to be coded with a varying code e.g.
Mailing packs A,B,C in promotions 10%, 40%, 50% respectively. |


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