Tech4T provide a reliable, easy-to-use and very low cost e-mail design, broadcast, tracking and reporting solution that lets you see - in real-time - who shows an interest in your message and in which product or service! 

Our hosted email and SMS broadcasting facility - e-campaigner - enables users to upload their lists, design messages, despatch their e-campaigns and track the responses with ease.

And to help close sales, by using an optional auto-responder module, your sales team can be automatically emailed when one of their email prospects clicks through from links in an email! 

Typically costing less than 1.5 pence per email to send, track and analyse, e-campaigner is the perfect system to handle all your e-needs including e-lead generation, e-profiling plus...

• e-newsletters - to keep your prospects and customers regularly informed of latest products, services, news-worthy topics and help keep your company's name highly visible
• e-events - to invite individuals to seminars, exhibitions and other events
• e-promotions - to sell your wares and test the response to varying offers
• e-surveys - learn how your customers value your products and service, or find out what they need
• e-business - use e-mail campaigns to test reactions to new products or services you want to launch (and varying pricing options), but hitherto have been unable to evaluate due to cost restriction

There is little doubt that creating relevant email (and SMS) communications that maximise ROI is a mix of art and science. To ensure that you get the most from your efforts, we are one of the few Email service providers to offer a solution that provides you access to a host of in-house professional services to enhance your email marketing communication initiatives.

Q. What response can we expect from a well targeted and designed campaign?

A. For guidance expect anything from 25% - 40% opens (individuals who open your email) and 7.5% - 12.5% click-throughs (individuals who then click through to another page from links in your email).

E-campaigner - a complete, on-line e-communication system, hosted in the UK

Importantly, resulting 'click-through' actions can be extracted from e-campaigner and migrated back into your marketing database as a series of 'interest' indicators. These can enrich prospect understanding and drive more relevant offers.

What's more, e-campaigner can be linked to our marketing database system for precision targeting. With this system, data analysis is used to drive highly-defined multi-stage selective messaging campaigns.

With e-campaigner you can:

• 'Communicate' personally with thousands of contacts in seconds

• Invite people to visit your website or a specially created micro-site designed to track actions

• Track who went where, when and how often

• Track who downloaded your document

• Extract a file of 'bounces' for easy suppression

• Monitor your replies and click-throughs in real time

• Measure and track the success of your campaign on line, in real time

E-marketing Services

Tech4T can provide three levels of supporting service for e-campaigner:

• Self Service - where clients undertake all aspects of the campaign planning, analysis, execution and e-marketing process themselves

• Collaborative - where we provide assistance for any day-to-day operational tasks

• Full-Service - we oversee/project manage all e-marketing campaigns

What we can provide...

1. Operational
   e-marketing - provide assistance with campaign planning, execution, measurement

2. E-marketing development - we can handle all of your design needs including providing
   e-copywriting creative skills and help with e-newsletter etc. production and photograph sourcing

3. Microsites - we can set up and host subsets of your website or create new ‘seek action’ pages and forms on our webservers. These will track all actions resulting from your email’s initial link/s. In addition we can create Flash-powered microsites which can include animations and tracking buttons

4. Post click tracking - we can track the process from an email to a purchase on your website, with a report showing which email addresses purchased and at what value - giving you the actual value of your email campaign

5. Lists - research and provision of opted-in e-mail lists. We are also able to create an online 'subscriber' form (HTML) for your website, so that you give visitors the option to sign up to more information or a newsletter. The details entered will then populate a list on your e-campaigner account.
   Non-delivered e-mails together with the reason for the bounce are reported and then easily suppressed from your e-mail lists

6. Surveys - we can design and host survey and other types of form, store and extract responses and analyse the outcome.

7. Analysis-driven e-marketing - we can provide a hosted, fully-managed database marketing, prospect targeting and data analysis solution, with migration of e-campaign results for improved profiling and targeting -

NB. Our e-marketing solutions are provided on the condition that compliance with the DMA code of practice is adhered to. For further details, click here

Next step - arrange a demonstration of the Tech4T e-campaigner

For further details about e-campaigner and to arrange an on-line demonstration,
please contact us on +44 (0) 1733 890790 or click here

E-campaigner - system features overview