Need a clear view of your customer, operational and prospect data? We provide specialist software, skills, coaching, and/or managed services to give you a complete and single customer view to target your marketing, mailing, e-mailing, tele-marketing and sales support campaigns with pinpoint accuracy - using enhanced customer knowledge!

If you...

• Wish for a dedicated web-based marketing interface to your data with ultra fasts counts, analysis, point-and-click selections and e-mailing/mailing extracts

• Want totally secure access to ALL your customer, transaction, prospect, research, etc., information, 24/7 and direct from your web browser

• Need freedom from I.T. bottlenecks and to simplify your database marketing operational process

• Would like to compare the profiles of different database segments, use predictive targeting and score your database in minutes - without needing a statistician

• Develop and automatically run multi-cell, multi-stage campaigns that are driven by your data, changes within it and predictive models, to exploit the maximum sales potential from your customer base. The resulting mailing, e-mailing, tele-marketing and sales responses are then analysed and profiled to optimise the targeting of subsequent promotions

...then you need KbaseT

KbaseT (powered by FastStats.NET/Weblink) is a perfect solution to help you visualise and better understand your customers (click to see an example), then use a simple 'point-and-click' approach to select and extract your target audience - with no complex queries! 

KbaseT is a flexible database marketing, customer analysis and predictive campaign targeting solution that lets you work with ALL relevant data - directly from your web browser - and provides streamlined extraction of lists for mailing, e-mailing and telemarketing. And to support companies lacking internal database marketing skills or resources, we can work with you to translate analytics and customer knowledge into tailored marketing plans for improved retention, acquisition, cross-sell, up-sell and reactivation.  See also our data-driven marketing page, click here

KbaseT is an abbreviation for Knowledge-based Targeting and Tech4T provides KbaseT as either an in-house solution including software, development, operational support and training, or as a fully managed and hosted service.  For our marketing database bureau solution, click here

The KbaseT system incorporates our proven methodologies and hard won experience in designing 'marketing windows' into your customer, prospect and operational data and building, configuring, scripting and maintaining FastStats database marketing systems.

KbaseT (and FastStats) targeting system >>>Click here for details