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e-campaigner
- self service
Use e-campaigner to create and
broadcast email campaigns in minutes, with the knowledge that more of your
messages will be delivered at a lower unit cost.
Tech4T are the UK
reselling partner of Cabestan who have produced what is probably the most
flexible and comprehensive e-marketing system on the market.
Most importantly, the
unique technology infrastructure means that if another customer using the
system is blocked by a
spam complaint for any reason, then your own back-office will run
unaffected. This is unlike most other systems!
Our powerful and extremely
flexible hosted e-mail and SMS
marketing solution, lets you see who shows an interest in your message and which
product or service they click through to.
Send, track and analyse...
e-campaigner is the perfect system to handle all your e-mail marketing needs.
And there is no software to install or
maintain!
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EASY
AND POWERFUL - Type in your copy, insert pictures and
graphics or paste in your own HTML design, select recipients and schedule
the mailing. It's that straightforward.
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SUPERB
DELIVERABILITY
- Cabestan has a team of
deliverability experts to ensure that your messages are properly
delivered to recipients' inboxes. In
addition the system provides facilities for automatically handling
duplicates and invalid data, complaint level tracking by domain;
ultra-precise, transparent responses sent to SMTP server And to prevent any likelihood of
blacklisting, opt-out links can be automatically included in each email sent that give the recipient
the choice of either limiting or stopping
subsequent emails. These names can be automatically suppressed with an
automated list cleansing option
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SEE
WHO RESPONDS
- Track opens and click-thrus and un-subscribes as
they occur.
Compare campaigns, manage bounces and much more!
For instance. Want to know
what happens after your emails are read? Do your readers go to your
website? Are they purchasing online? And if so, how much do they spend?
Our tracking system not only lets you monitor which pages your
customers visit on your website from the moment they click on your
email, but continues to track them way after the email has been read.
For instance, if someone
completes an enquiry form following your email, this form not only
creates a record in your response prospect database, but it enables
every subsequent visit to your website to be tracked back to that
individual. In commercial terms, if someone starts looking at specific
pages several days or weeks after receiving your initial email, then you
can follow them up to 'nurture' them into buying.
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NO
DUPLICATION
- Removes duplicated email addresses across lists.
By using this information in
your database or in our
Targeting Workbench prospect targeting system, you can then see
which combinations of pages visited - i.e. the visitors' interests -
generate quality leads or sales! You can also use this
knowledge to improve website design.
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