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Benefitsont>
Intuitive interface
removes barriers to information
Powerful
visualisation
aid immediate insight
Interactivity to
follow your natural train of thought
Uniformity of operation
reduces learning time
Powerful query and
sampling covers all requirements
Local or web server
database maximises accessibility
Familiar Windows
interface minimises training
Automatic query ensures
interactive results are reusable
Refreshable reports
ease
information delivery
Unique analysis mechanisms
to identify customer segments
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Analysis-driven database marketing and sales targeting - using FastStats
Discoverer
The
most powerful analysis, segmentation, selection and campaign
management solution for targeted database marketing and
sales strategy optimisation
Benefits: Fast, unrestricted SCV targeting - Increased
sales conversion - Improved campaign ROI
FastStats Discoverer
is a unique technology that enables marketers, analysts and
database professionals to analyse all their customer and prospect
data in one place and without any restriction. Used
exclusively at Tech4T, FastStats lets users
quickly turn their findings into highly targeted and more productive
direct mail, email, telemarketing
and direct sales campaigns. FastStats is also perfect for
predictive and propensity modeling to identify for example,
customers likely to buy or lapse, with the output used to
steer sales and marketing teams.
Flow-chart design the most complex campaigns with ease
using
FastStats Peoplestage!
Customer
development...
The FastStats technology
is perfect for almost any size of company who have a
customer base ranging from just a few thousand to several million
records. And where customers make repeated purchases,
there will be enormous benefits.
This is because
multiple trading
activities generate a high volume of transactional data. When
analysed and data-mined with FastStats, this transaction data
will expose hidden sales opportunities and provide the insight
for you to improve the targeting and profitability of your sales
and marketing activities.
Do
the sums and see the gains...
Prospecting...
FastStats is also ideal for companies that are using a 'nurturing'
programme to turn suspects to prospects to
sales leads. This kind of activity usually requires a dedicated
'prospecting' solution - separate from any CRM system used to
manage the sales 'enquiry' to 'order' process. FastStats
would be loaded with your 'suspect' or 'prospect' lists and
used to automatically manage multiple linked promotions
to test different offers and propositions.
Subject to
the response, non-response, or email click-thru activity, suspects
are then migrated into a new promotion where a different approach
can be tested. This process is repeated and varied until
such time that an agreed prospecting investment has been reached,
or a qualified lead received. Qualified leads are then
handed by your CRM system.
Need a
fully
managed bureau solution
- where data
and list merging, hosting, support, etc. is handled for you
by a dedicated team of specialists, and where you have the freedom
to use FastStats online at any time to access a 'single-view'
of your customers and prospects?
Click here for
bureau services.
>>>
Click here
for
our FastStats powered database marketing targeting workbench
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More details...
Click here
to contact Tech4T
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