In addition, we can
display the customer locations as charts - to
depict sales breakdown by product, as icons where
the size varies based on sales value, or, if
delivered in a web-based system where various
customer 'type' maps can be linked through
navigation menus, as symbols that drill-down to
underlying sales, profile and contact frequency
data.
If we have provided
a lapse prevention solution, we can also set maps
to show who should be contacted and when, and
update these on a regular basis.
For route planning, lines can also be drawn to
display the optimised route between sales person
and each customer.
Below are other ways we can use maps to show
customer analytics...
