Tech4T - Sales territory mapping, route optimisation and scheduling. Call +44 (0)1733 890790

"We have used Tech4T twice now to support us with realigning our sales force territory boundaries. Each time they have listened to our requirements and worked with us quickly and efficiently to help us create an optimum structure that meets both the needs of our business and those of our customers"

Shilpa Patel
Sales Development Manager
Bausch & Lomb

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How we correctly allocate your sales team and service engineers to the right customers using geographic segmentation and mapping

Our territory mapping and geographic segmentation service is an affordable, high impact way to increase sales, whilst reducing the time sales and support teams spend on the road.

It is available for the UK, Ireland, Europe, USA, and most countries worldwide, with territories usually allocated to customers by postcode, zip code or census-based geography.

We can undertake the complete territorial mapping and development process from consultancy through customer segmentation and providing sales targeting insights, to territory design, including the production of before and after territory statistics, regional maps, postcode-to-territory allocation, optimised call scheduling and route planning.

Evaluate your current/future sales structure with our free planning tool

Optimising the sales or support force? An unbiased approach to territory reorganisation

We can provide an independent assessment of your territories and present a choice of sales territory realignment schemes to assist with HR planning.

Our impartial recalculation of your territories, demonstrably based on solid facts and figures, minimises the risk of staff upset whilst offering the remaining team members territories with similar business opportunities, workload and achievable targets.

Allocating customers to the right territory

We can also optimise customer/lead to sales territory allocation - trawling your databases, data and lists and assigning the right prospects, leads or customers to the right sales or telesales person by region.

Why balance and adjust sales rep territories?

Balancing sales territories - so that each sales person has the same ‘opportunity’ - ensures your team are competing against your competitors, not each other.

If sales territories (or sales regions) are not optimised, there could be significant gaps in coverage with the end result being missed sales opportunities.

Even small changes in your sales territory system can have a huge impact.

Sales representative skills, process and morale all need to be optimised for maximum revenue production, but all your hard work will be less effective if you are working with unbalanced sales territories.

More information, next page...

Some benefits of sales territory mapping & geographic segmentation

Whether you deploy a direct sales force, agents, dealers or distributors, regular territory alignment delivers substantial and immediate benefits to the sales team and the business.

* Increased sales

Spending the right amount of time with the most high potential customers and influencers, and deploying the right communication channels for other customer segments.

* Sales recruitment in the right area

Find the right locations to recruit new sales staff. We can design territories that are fairly balanced with an equal number of opportunities based on your customer profiles, and which take account of drive-times and the home locations of your sales staff.

* Reduced motoring costs and expenses

Cutting out unnecessary visits, spending more time with the right customers, prospects and influencers, and having territories that take account of drive time.

* Increased competitive advantage

Identify and reach your high potential customers before your competition.

* Improved motivation

territory optimisation - part of sales territory mapping Through a balanced distribution of accounts, realistic targets and, as a result of increased sales, more commission!

Calculate financial benefits from
Territory Mapping

Complete sales territory planning
& boundary redesign service

Where a complete sales (or service) territory mapping, rebalancing or territory reorganisation is needed, we first consult with your management team to determine financial, sales, operational and HR objectives.

We then prepare analytical models to determine the optimum territory structure and data computations required to optimise the territory design.

From this, we move to sales territory balancing and alignment and create draft territory maps for discussion.

Manual boundary adjustment follows with the final design delivered as a set of PDF files, sales territory wall maps, and/or as a web-based system, together with customer-to-territory Postal allocation.

Note. We always protect your data security.