Some benefits of sales territory mapping & geographic segmentation
Whether you deploy a direct sales force, agents, dealers
or distributors, regular territory alignment delivers substantial
and immediate
benefits to
the sales
team and the business.
* Increased sales
Spending the right amount of time with the most high potential
customers and influencers, and deploying the right communication channels
for other customer segments.
* Sales recruitment in the right area
Find
the right locations to recruit new sales staff. We can design
territories that are fairly balanced with an equal number
of opportunities based on your customer profiles, and which
take account of drive-times and the home locations of your
sales staff.
* Reduced motoring costs and expenses
Cutting out unnecessary visits, spending more time with
the right customers, prospects and influencers, and having territories
that take account of drive time.
* Increased competitive advantage
Identify and reach your high potential customers before
your competition.
* Improved motivation
Through
a balanced distribution of accounts, realistic targets and,
as a result of increased sales, more commission!
Calculate financial benefits from
Territory Mapping
Complete sales territory
planning
& boundary redesign service
Where a complete sales (or
service) territory mapping, rebalancing or territory reorganisation
is needed, we first consult with your management team to
determine financial, sales, operational and HR objectives.
We then prepare analytical
models to determine the optimum territory structure and
data computations required to optimise the territory design.
From this, we move to sales territory balancing and alignment
and create draft territory maps for discussion.
Manual boundary adjustment follows with the final design
delivered as a set of PDF files, sales territory wall maps,
and/or as a web-based system, together with customer-to-territory
Postal allocation.
Note.
We always protect your data security.
