Experts in Territory, Location & Field Force Optimisation

Archive for July 2015

Are your sales people kissing more frogs than princesses?

Customer Analytics, Predictive Modelling, Recency Frequency Value Analysis - to improve customer targeting and field sales activity planning

As a sales person, you need to be hitting it off regularly with both new and existing customers. In order to kiss more princesses than frogs, it’s important to make sure every visit counts. This means prioritising visits to outlets most likely to result in sizeable orders.  […]

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Time to admit: is this your Sales Rep?

Picture your sales rep in the customer’s shop. He has this season’s product catalogue and some tangible samples to present and the retailer has agreed to give them some time today. It’s the ideal scenario for a profitable sales call, right? This is right, however the rep […]

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