Experts in Territory, Location & Field Force Optimisation

Location Planning

A look at Geographic Business Intelligence (Geo-BI)

Customer value is denoted by the size of the bubble, it's this at a glance view that makes Geo-BI so powerful

Geographic Business Intelligence, Geo-BI, another software sales buzzword or something worth investigating further? Technology companies love their acronyms, usually 3 letters, CRM, ERP, GIS the list goes on. Now, hot on the heels of the “Big Data” concept comes Geo BI; but what on earth is it? […]

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Franchise location planning for Harry Ramsden’s

Harry Ramsden's

Area development and site location planning for Harry Ramsden’s Harry Ramsden’s is Britain’s longest established restaurant chain and is world famous for its Fish and Chips. Celebrating 85 years in operation, there are currently almost 30 Harry Ramsden’s outlets operating across the UK from as far North […]

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Site location planning

Site location planning

Site location planning for retail, office, distribution locations – a recipe for success. Selecting sites can be a time consuming, expensive and sometimes confusing exercise.  It is crucial that you have detailed information to judge the viability of available sites to ensure that an outlet has minimum […]

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Retail site planning and franchise location analysis

Retail site location drive-time map

Retail site location planning and franchise location analysis services from Tech4T takes the guesswork out of where to site your next outlet. Combining our specialist software applications together with our experience in building successful territory structures we can provide you with the necessary tools, software and advice […]

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Customer profiling and segmentation

Customer profiling and segmentation

The science behind customer profiling and segmentation can send even the most seasoned statistical veterans into a spin. If you want to understand the differences between your customers, what makes people respond positively to your sales messages vs. what makes people leave your brand, data analysis based […]

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Just what is Ethical Franchising?

Sales territory, sales team plan, territory sales plan

Ethical Franchising explained – a resource post for franchisors During the course of our franchise territory mapping work we come into contact with a huge amount of franchisors from large multi-national franchisors to individual start-ups armed with their great franchise idea. Ethical franchising is something that is […]

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