Experts in Territory, Location & Field Force Optimisation

News & Resources

A weighty endorsement from WABBA franchise

Wabba franchise territories

Tech4T selected to develop territories for national franchise programme Tech4T are proud to have been selected by the prestigious Weight Lifters and Body Builders Association (WABBA) to design a UK-wide franchise territory structure. The pedigree and heritage of the WABBA organisation is well known throughout the world. […]

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Sales Territory Alignment

Tech4T help sales, marketing and many areas of business operations improve productivity

Sales Territory Alignment – What it is and why it matters! Despite the field sales force being a major revenue driver, (the only one in some cases!) most companies still operate with unbalanced or misaligned sales territories. Over 40% of field sales staff have either too little […]

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Site location planning

Site location planning

Site location planning for retail, office, distribution locations – a recipe for success. Selecting sites can be a time consuming, expensive and sometimes confusing exercise.  It is crucial that you have detailed information to judge the viability of available sites to ensure that an outlet has minimum […]

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Retail site planning and franchise location analysis

Retail site location drive-time map

Retail site location planning and franchise location analysis services from Tech4T takes the guesswork out of where to site your next outlet. Combining our specialist software applications together with our experience in building successful territory structures we can provide you with the necessary tools, software and advice […]

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Customer profiling and customer segmentation

Customer profiling and segmentation

The science behind customer profiling and customer segmentation can send even the most seasoned statistical veterans into a spin. If you want to understand the differences between your customers, what makes people respond positively to your sales messages vs. what makes people leave your brand, data analysis […]

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Personalised Maps boost DM response rates.

Personalised Maps for DM

Personalised Maps can boost DM response rates by up to 40%! “Recipients of direct mail containing customised maps have been shown to generate a 40% higher response than those who receive a static map or no map at all.” (Source: April 2006 article in Graphic Arts Monthly) […]

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